Terms of Service

Last updated 28 July 2026

Social Web is a registered business name of the Kritsotakis Family Trust (ABN 45 984 876 899), operating from New South Wales, Australia. These terms apply when we build or run a website, content Studio or assistant for your business.

1. What we provide

Depending on the plan you are on, the service includes some or all of:

• A website, designed and built for your business, and hosted by us.
• A Studio: a tool loaded with post templates in your branding, which you use to make social posts.
• An assistant on your website that answers questions about your business.
• On the Care + Content plan, posts made and published on your behalf.

Hosting, SSL and uptime monitoring are included in every plan and are never billed separately.

2. Fees

What	When it is payable
One-off setup fee	Before build work begins
Monthly plan fee	Monthly in advance, starting the month your site goes live

Fees are in Australian dollars. We quote you the number before any work starts, and we do not charge per message, per post or per visitor. If we ever need to change your monthly fee we will give you at least 30 days' notice in writing, and you are free to cancel in that time.

The setup fee is not refundable once work starts

The setup work is real, and most of it happens in the first fortnight: designing and building the site, loading your Studio, and training and testing your assistant. Once we have started that work the setup fee is not refundable.

If you change your mind before we begin, tell us and we will refund it in full. Nothing in this clause limits your rights under the Australian Consumer Law (see section 10).

3. Cancelling

There is no minimum term and no lock-in contract. You can cancel your monthly plan at any time by emailing hello@socialweb.ai.

• Cancellation takes effect at the end of the month you have already paid for.
• The service keeps running normally until then.
• We do not pro-rate a part-month, and we do not charge you again after you cancel.

4. What happens to your website when you leave

You keep it.

Within 14 days of your plan ending, and at no charge, we will give you the complete source files for your website. You are free to host it anywhere you like, with anyone you like.

Your domain name is registered in your own name from the start and stays yours whatever happens. We never hold it, and we do not need to release it to you, because it was never ours.

Two honest limits on that handover:

• The Studio and the assistant stop. They are software we run and keep running, not files that can be handed over. The posts you have already made are yours and you can export them before you go.
• Hosting stops when the plan does. The files are yours immediately, but your site will go offline unless you host it somewhere. Tell us where you are moving it and we will help point the domain at the new host.

5. What we need from you

We build with the information you give us, so:

• Business details you supply — services, prices, hours, claims about what you do — need to be accurate and kept up to date. Tell us when something changes.
• You need the right to use any photos, logos or copy you give us. If you supply something you do not own the rights to, that is on you.
• If your industry is regulated — health, finance, legal, tax — you are responsible for your content meeting your regulator's advertising rules. We build in the constraints we know about (for example, no patient testimonials or outcome claims for AHPRA-registered practitioners) and we will flag anything that looks like a problem, but we are not your compliance adviser and we cannot sign off on your obligations.
• Content must be lawful. We will not publish or host anything unlawful, misleading, or that infringes someone else's rights.

6. The assistant

Your assistant answers questions about your business using the information you have given us. Two things worth being clear about:

• It hands over rather than guessing. Where a question touches on safety, health, allergies, or anything else where a wrong answer actually matters, the assistant is built to direct the person to you instead of answering. That is deliberate and we will not remove it on request.
• It is not professional advice. An assistant on a clinic, legal or financial site provides general information about that business, not advice. It says so, and it declines questions that would require a professional judgement.

An assistant can still get something wrong. If you spot a bad answer, tell us and we will correct the underlying information. You are responsible for the accuracy of the business information it is working from.

7. Social media posting

On the Care + Content plan we make and publish posts for you. Publishing depends on the social platforms themselves, and that part is outside our control:

• Connecting your accounts requires you to authorise us, and you can withdraw that access from your own platform settings at any time.
• Each platform decides whether an application may publish to it, and on what terms. Where a platform has not yet granted that permission, we will tell you plainly, and posts are prepared and scheduled for you to publish rather than published automatically.
• Platforms change their rules, remove content, and suspend accounts on their own terms. We cannot guarantee a post will go out, stay up, or reach anyone.

8. Who owns what

• Yours: your business name, logo, brand, photos, copy and any content you supply, plus the finished website we build for you and the posts made in your Studio.
• Ours: the underlying platform — the Studio software, the assistant system, our templates, layout engine and tooling. Handing you your website does not transfer those, and you do not get a licence to resell or rebuild the platform itself.

9. Availability

Your site is hosted on Cloudflare's global network and we monitor uptime. We aim to keep everything running continuously, but we do not offer a guaranteed uptime percentage or service credits at these prices, and we would rather say so than promise one we have not built the operations to honour.

We will give you notice before planned work that would take your site offline. For anything unplanned we will fix it as fast as we can and tell you what happened.

10. Australian Consumer Law

Our services come with guarantees that cannot be excluded under the Australian Consumer Law. Nothing in these terms limits, excludes or modifies those rights. Where you are entitled to a remedy under the Australian Consumer Law, you have it regardless of anything said above.

Where the law permits us to limit our liability, our total liability to you for any claim is limited to the fees you have paid us in the 12 months before the claim. We are not liable for indirect or consequential loss, including lost profits or lost business, to the extent the law allows us to say so.

11. When we can suspend or end the service

We may suspend or terminate the service if:

• An invoice is more than 14 days overdue and remains unpaid after we have contacted you about it.
• The content is unlawful, or using it would put us in breach of a platform's or supplier's terms.
• You ask us to remove a safety behaviour from an assistant, or to publish something we consider misleading or unsafe.

Except where the law or a platform requires us to act immediately, we will tell you first and give you a reasonable chance to fix it. If we end the service, section 4 still applies: you keep your website and we hand over the files.

12. Changes to these terms

If we change these terms we will update the date at the top. Where a change materially affects an existing client we will tell you directly and give you at least 30 days' notice, and you can cancel in that period if you do not accept it.

13. Privacy

How we handle personal information is set out in our Privacy Policy, which forms part of these terms. Deletion requests are handled as described at Data deletion.

14. Governing law

These terms are governed by the laws of New South Wales, Australia, and the courts of New South Wales have jurisdiction.

15. Contact

Social Web
Kritsotakis Family Trust, ABN 45 984 876 899
New South Wales, Australia
hello@socialweb.ai